How To Write CTAs For B2B: A Call-To-Action Guide For Businesses [With 10 Examples] via @sejournal, @alexanderkesler
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The CTA (call-to-action) is a make-or-break moment in your content strategy and lead generation goals. Therefore, it is a critical copywriting component and essential in your B2B (business-to-business) marketing content and webpages. Plenty of information is available if you want to learn about B2C CTAs. However, B2B CTAs often lack resources for inspiration – and […]