How To Calculate Your Total Addressable Market (TAM) For SEO via @sejournal, @TaylorDanRW
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When launching a new product/company or pitching for additional funding, forecasting against your TAM (total addressable market) is a key component. The TAM is a key part of a user acquisition strategy and your SEO campaign alike. It can help you prioritize optimization activities and forecast traffic potential based on your pre-determined keyword sets. Your […]