Charlie Grinnell, Author at TunedUp Media

How To Identify Winning Tactics For Any Marketing Strategy

June 8, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

CEO at RightMetric, we help marketers identify opportunities to unlock growth through digitally focused audience & competitor research. getty “You can’t teach an old dog new tricks.” Ever heard that phrase before? Maybe we should stop picking on our canine companions and face the real truth behind that saying: “Humans don’t like to change.” It’s […]

Maximize Your Marketing Efforts By ‘Fishing Where The Fish Are’

May 10, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

CEO at RightMetric, we help marketers identify opportunities to unlock growth through digitally focused audience & competitor research. getty Charlie Munger, Warren Buffett’s longtime business partner, once said there are two rules of fishing: No. 1 is to “fish where the fish are,” and No. 2 is “don’t forget about rule No. 1.” Of course, […]

Marketers: Here’s Why It’s Important To Pay Attention To The Competition

April 1, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

CEO at RightMetric, a marketing research & insights provider that helps marketers look outside their own four walls to be more effective. getty Steve Jobs once famously quoted (or misquoted) Pablo Picasso when he said, “Good artists copy; great artists steal.” While he was talking about design rather than marketing, the principle holds true for […]

A Content Marketing Framework To Cut Through The Noise

January 24, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

CEO at RightMetric, a marketing research & insights provider that helps consumer brands and agencies build winning digital strategies. getty As marketers, we’ve all heard the phrase “content is king,” and there’s plenty of evidence to back it. Content marketing is a core piece of an effective marketing strategy today. Content marketing is a necessary facet […]

Leveraging Actionable Insights To Win In An Increasingly Competitive Digital Landscape

December 30, 2021Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

CEO at RightMetric, a marketing research & insights provider that helps consumer brands and agencies build winning digital strategies. getty The power of meaningful data-backed insights is undeniable. These are being used to drive decision-making across firms and industries, and in no place is this more true than in digital marketing. And with good reason, as […]

One Of The Best Strategies That Marketers Overlook

February 10, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO at RightMetric, a searchable library of data-backed case studies for marketers that provides quick answers to tough questions. getty If you ask marketing leaders what the No. 1 ingredient is for business growth, odds are half of them (or more) will say “innovation.” In the marketing world, innovation — that is, new ideas, methods or […]

From Strategy To Action: Five Tips For Smarter Marketing

August 31, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO at RightMetric, a subscription-based competitive marketing intelligence firm. Getty The marketing world is full of buzzwords: “omnichannel,” “integrated advertising,” “customer journey” … the list goes on and on. I believe “strategy” has become one of those buzzwords. It seems like marketers can’t take a breath without some kind of strategy — for Facebook, influencers, SEO, […]

Do’s And Don’ts When Getting Started With Competitive Marketing Intelligence

June 26, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO at RightMetric, a subscription-based competitive marketing intelligence firm. Getty As marketers, we have more information about our consumers than ever before. This has occurred because of the rise in popularity of the internet and the digital world. Many businesses have evolved and started using data to help make informed decisions. From customer relationship management systems […]

Email Newsletters!