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Posted by Raman Sehgal

Three Ways To Avoid A Painful Rebrand Experience

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Raman Sehgal is the founder of ramarketing, an international agency helping firms raise profile & generate leads in the life science sector. getty Rebranding a business should be a joy, not a misery. After 12 years, we recently rebranded our company and, unfortunately, it felt like torture. As happy as I am with how the end […]

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Posted by Wendy Covey

Why Manufacturing Suppliers Need To Embrace Digital Customer Experiences

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO of TREW Marketing. Author of Content Marketing, Engineered. Podcast host. Helps technical companies build trust and grow their business. Getty The technical buyer’s journey has increasingly shifted online with each passing year, and Covid restrictions provided an accelerant to this shift as sales travel was grounded and working from home became the norm. In fact, […]

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Posted by Michelle Abdow

Media Consumption Is Over The Top: How Much And Where To Spend Is Key To Maximizing ROI

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Michelle Abdow is the president and founder of Market Mentors, a full-service marketing and advertising agency. getty The year of the pandemic could very well be called the year of media consumption. With more time spent at home, more media was inevitably consumed across linear TV, terrestrial radio and emerging subscription services. OTT (over the top) […]

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Posted by Kelly Ehlers

What Habits Should Stay (And Where Businesses Can Grow) After 2020

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and President of Ideas That Evoke, an influencer and social media agency focused on the beauty, lifestyle and luxury markets. getty If I could describe 2021 in two words, it would be “cautious optimism​.” The shift from hopeless to hopeful is one we’ve been waiting for since March 2020. Now, as people are getting vaccinated, […]

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Posted by Michael Fox

Building An Amazon Business: Why Learning Amazon SEO Is So Important

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

President & CEO of Corberry Digital Marketing Agency, a full-service digital marketing agency offering web design, SEO, PPC, social & more. Getty Selling products on Amazon has been lucrative for many entrepreneurs and companies. In fact, 55% of all Amazon sales during the fourth quarter were by third-party sellers. But with so much money on the […]

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Posted by Hamutal Schieber

Collaborations Are Everywhere — Here’s How To Succeed At Them

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of Schieber Research, a leading market research company located in NYC. Trends and innovation expert and keynote speaker. getty “Originality thrives in seclusion,” said famous inventor Nikola Tesla, and some of the best creative minds of past generations echoed that idea, solitarily looking for those eureka moments that are few and far between […]

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Posted by Simon Corbett

PR Lessons Learned Since The Pandemic Began

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO of Jargon PR, a leading small international agency, delivering world-class PR campaigns that drive business results. getty On March 13, 2020, the Covid-19 pandemic was declared a national emergency in the United States, and just over a week later, the United Kingdom went into a full-scale lockdown. With most of the world in similar scenarios, […]

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Posted by Todd Juneau

So, Your Product Is The Best Thing Since Sliced Bread?

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Co-Founder/CEO of Vujà Dé Digital, on a mission for conscious capitalism and reinventing the media agency model. Getty As marketers, we can tend to get caught in the trap of myopic thinking. It’s not uncommon for marketers to think their product is the best thing since sliced bread. How is this a fatal flaw? This type […]

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Posted by Valentin Saitarli

More About Emotion, The Super Weapon Of Marketing And Advertising

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Managing Director at Exclusive PR Solutions, overseeing brand strategy and marketing. getty Have you ever stopped and thought for a second about why you made a certain decision? Of course, you might think that you were driven purely by rationalism, but whether you realize and admit it or not, emotions play a big part in the […]

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Posted by Expert Panel®

13 Ways To Find The Right Brand Voice Before A Company Launches

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Before a company launches today, its brand voice must be defined so that all of its marketing, advertising and social media content has a consistent, recognizable tone and style. While some brands adopt the appropriate voice easily and naturally, others need to experiment to discover what kind of tone will appeal to their core audience. […]

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