Rebecca Brooks, Author at TunedUp Media

Why A Renewal — Not A Recovery — Will Be Critical For Post-Pandemic Business Success

June 11, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. Getty The Covid-19 pandemic hurt in a lot of ways. It hurt us deeply with such tragic loss of life, the interruption of our children’s youth and what I’m sure will be lingering effects on our collective mental health. These […]

How Clear Business Values Can Get Your Company Through The Pandemic

March 26, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. getty The optimism many of us felt at the beginning of 2020 was quickly and thoroughly dashed by the onset of the pandemic. At my company, we had big plans to celebrate our 10th birthday and suddenly found ourselves shutting […]

Brands Must Meet Shoppers Where They Will Be Tomorrow

March 3, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. getty Brands, retailers and other businesses that are hoping for a return to a pre-Covid “normal” are waiting in vain. What we’re going through is a major event — an inflection point — and we need to adapt to a […]

Emerging From A Divisive Political Season: Finding Common Ground Among Your Consumer Audiences

January 13, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

More From Forbes Three Skills Leaders Should Master In The ‘New Norm’ Of Remote Work”,”scope”:{“topStory”:{“title”:”Three Skills Leaders Should Master In The ‘New Norm’ Of Remote Work”,”uri”:”https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2021/01/13/three-skills-leaders-should-master-in-the-new-norm-of-remote-work/”,”date”:{“monthDayYear”:”Jan 13, 2021″,”hourMinute”:”07:40″,”amPm”:”am”,”isEDT”:false},”index”:1}},”id”:”1rckejpjl2fi00″},{“textContent”:” Jan 13, 2021,07:30am EST Five Ways To Impress Your Boss In 2021″,”scope”:{“topStory”:{“title”:”Five Ways To Impress Your Boss In 2021″,”uri”:”https://www.forbes.com/sites/joefolkman/2021/01/13/five-ways-to-impress-your-boss-in-2021/”,”date”:{“monthDayYear”:”Jan 13, 2021″,”hourMinute”:”07:30″,”amPm”:”am”,”isEDT”:false},”index”:2}},”id”:”bdjnipnbiqfc00″},{“textContent”:” Jan 13, 2021,07:30am EST Parler And […]

Friendship, Technology And How Brands Can Build Connections Today

December 15, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. getty Recently, we set out on a journey to understand a fundamental part of human existence: friendship. In a multicountry study with Snapchat, encompassing nearly 30,000 respondents, we wanted to uncover several key findings, including the impact of technology on […]

Understanding And Communicating With A Divided Audience

November 6, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. Getty Remember how we used to target our marketing efforts back in the day? Pick an age group, gender, maybe throw in income level or another qualifier, and you were good to go. These days are clearly gone. In fact, […]

The Parenthood Gap: Gender, Parenting And Fear During The Pandemic

October 6, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. getty The pandemic has exacerbated many existing societal ills, including the gender gap. Our research found that this gap is particularly apparent among parents, with mothers and fathers reacting and behaving differently to current events. This isn’t new information. In […]

High Anxiety: How Fear And Optimism Shape Consumer Shopping Behavior

July 30, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. getty The way we have been buying things and interacting in the marketplace over the past few months seems almost surreal. A trip to the grocery store requires loading up on supplies like masks, gloves, sanitizer and wipes — that […]

Mother’s Play: Understanding And Activating The Growing Population Of Mom Gamers

June 22, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder of market research consultancy, Alter Agents; believer that powerful insights can change businesses. Getty The numbers in gaming are staggering: a global audience of nearly 3 billion and an industry worth more than $200 billion by the end of 2023. But contrary to popular opinion, gaming is not purely dominated by young males. According to […]

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