Law Firms: How To Cross-Sell And Add More Value To Existing Clients
Guy Alvarez is the CEO of Good2BSocial, a digital marketing consultancy that helps law firms & companies in the legal industry grow. getty Account-based marketing (ABM) can be an effective growth strategy for law firms. ABM involves identifying key accounts and then directing marketing campaigns to key decision-makers at those companies. It’s a multistep process, […]