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How To Set Attainable Annual Marketing Goals For 2021

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Owner of Criterion.B, overseeing client strategy and company culture. Getty Obviously, every company wants to make progress in all of their marketing endeavors. Unfortunately, simply wanting this does not make a sustainable business plan. You likely already know this, but do you put this goal into practice at the beginning of every year and re-evaluate at […]

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How To Recommend A Facebook Ad Budget And Management Cost To New Clients (Without Spooking Them)

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Owner of Criterion.B, overseeing client strategy and company culture. getty When talking with a new marketing client about Facebook ad budgets as well as the additional cost of your business managing their campaigns, it can feel as if you’re walking on eggshells. This is especially true when the client has yet to run a full Facebook […]

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Bold Marketing Ideas To Push Your Comfort Zone And Reignite Your Creativity

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Owner of Criterion.B, overseeing client strategy and company culture. getty Launching a new product? Offering a new service? Looking to target a new audience? Ready to try something new or simply feeling like your marketing strategy has become lackluster?  Whatever the reason, there’s no better time than now — during the most unpredictable year of the […]

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Four Easy Changes To Make To Your Published Blogs To Improve SEO

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Owner of Criterion.B, overseeing client strategy and company culture. Getty SEO is like a finicky, temperamental second child of your marketing strategy — the one that can accomplish a lot for your business but is extremely difficult to grow.  The task of improving your website’s SEO can be daunting, especially when you’ve already put significant effort […]

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