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Social Media Expert & Founder of Snack Toronto. Getty One major thing that happened as a result of the pandemic was that many brands dramatically increased their spending on social media ads. This, paired with a captive audience of users who were forced to stay home all day with nothing but the internet to keep them occupied, […]
Social Media Expert & Founder of Snack Toronto. getty Anyone who works in marketing knows that certain clients aren’t worth the time that they take up. After working as a director for social media agencies for the last five years, I’ve learned to spot the subtle red flags. I typically pursue a fifth of the leads […]
Freelance Social Media Expert, Toronto Influencer & Agency Founder. Founder of Hit Pause Project. Social Media Professor. Getty The current climate of this pandemic has been hitting certain businesses harder than others. While many businesses have been able to pivot online, others have had to close their doors after decades. Some businesses have made realistic and effective […]
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