CEO and Founder of Sosemo, an award-winning digital marketing agency that specializes in search marketing and paid social media marketing. getty If you’re a marketer, you have most likely considered working for an agency at one time or another. The benefits can be alluring. Marketing agency jobs are typically more plentiful than client-side marketing roles, and the […]

CEO and Founder of Sosemo, an award-winning digital marketing agency that specializes in search marketing and paid social media marketing. getty When improving product page rankings on Amazon, optimizing content on product pages can be quite similar to optimizing webpages for other search engines, like Google. All in all, Google and Amazon are both search engines, […]

CEO and Founder of Sosemo, an award-winning digital marketing agency that specializes in search marketing and paid social media marketing. Getty Running a paid social marketing campaign on Facebook and Instagram has become a cornerstone of the marketing mix. Many brands today invest marketing budgets almost exclusively in just social media and search marketing. Though the […]