Patrick Nycz, Author at TunedUp Media

The New OTT Opportunity For Brands

December 19, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty Over-the-top (OTT) media platforms—which provide video, audio and other forms of content “over the top” of traditional cable and satellite providers—have become incredibly popular over the past decade. As a result, […]

How Food Brands Can Navigate Potential Front-Of-Package Labels

November 18, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty The U.S. government is being pressured to mandate front-of-package (FOP) food labels, providing nutritional and dietary information to consumers as conveniently and directly as possible. According to an article in Food […]

Food For Thought: How Brands Should Think About Investing In Trends

October 26, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

More From Forbes Oct 26, 2022,07:00am EDT Networks Are Everything—More Important Even Than Talent”,”scope”:{“topStory”:{“index”:1,”title”:”Networks Are Everything—More Important Even Than Talent”,”image”:”https://specials-images.forbesimg.com/imageserve/6357e0b2804e4c4b3583bb87/290×0.jpg”,”isHappeningNowArticle”:false,”date”:{“monthDayYear”:”Oct 26, 2022″,”hourMinute”:”07:00″,”amPm”:”am”,”isEDT”:true,”unformattedDate”:1666782000000},”uri”:”https://www.forbes.com/sites/forbescoachescouncil/2022/10/26/networks-are-everything-more-important-even-than-talent/”}},”id”:”erlll7l05ppk00″},{“textContent”:” Oct 26, 2022,07:00am EDT 3 Ways To Double Down On Your Customers Today”,”scope”:{“topStory”:{“index”:2,”title”:”3 Ways To Double Down On Your Customers Today”,”image”:”https://specials-images.forbesimg.com/imageserve/6357e790ff93cf8d0a83bb85/290×0.jpg”,”isHappeningNowArticle”:false,”date”:{“monthDayYear”:”Oct 26, 2022″,”hourMinute”:”07:00″,”amPm”:”am”,”isEDT”:true,”unformattedDate”:1666782000000},”uri”:”https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2022/10/26/3-ways-to-double-down-on-your-customers-today/”}},”id”:”97112igfp23c00″},{“textContent”:” Oct 26, 2022,07:00am EDT Three Tips For Using An Omnichannel […]

Brand Psychology: 5 Valuable Takeaways For Marketers And Entrepreneurs

August 31, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty Chances are, at least a few brands have won your loyalty as a customer. But is it just because they offer good prices and good service, or is it something more? […]

The Biggest Food & Beverage Trends: Retail And Foodservice

August 5, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty As a food and beverage marketing agency owner, I know to stay on top of F&B trends. The industry is a highly competitive intersection of constantly evolving trends, fluctuating consumer tastes […]

8 Pitch Deck Mistakes That Turn Investors Away

July 14, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty Anyone with a winning track record of successfully pitching investors and buyers has figured out the formula. They know their audience, honed their story and separated their brand from the pack. […]

Tips To Perfect The Art Of CPG And Food Photography

June 21, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty If your company is in the business of growing consumer packaged goods (CPG) food brands, you already know the value of good photography. But what makes food photography effective from a […]

Shopper Marketing: The Key To Engaging Distracted Consumers

February 23, 2022Content Marketing, eCommerce, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Tools, Web Design 0

More From Forbes Feb 23, 2022,07:15am EST Motivating Employees To Be Future-Ready”,”scope”:{“topStory”:{“index”:1,”title”:”Motivating Employees To Be Future-Ready”,”image”:”https://specials-images.forbesimg.com/imageserve/6214dbdfbd53439aacc0c4d0/960×0.jpg”,”isHappeningNowArticle”:false,”date”:{“monthDayYear”:”Feb 23, 2022″,”hourMinute”:”07:15″,”amPm”:”am”,”isEDT”:false},”uri”:”https://www.forbes.com/sites/forbeshumanresourcescouncil/2022/02/23/motivating-employees-to-be-future-ready/”}},”id”:”8mf908cf23m800″},{“textContent”:” Feb 23, 2022,07:15am EST Understanding Operator Assist Technologies For Both Operators And Operations”,”scope”:{“topStory”:{“index”:2,”title”:”Understanding Operator Assist Technologies For Both Operators And Operations”,”image”:”https://specials-images.forbesimg.com/imageserve/6214dd75d06fcfd511c0c4d0/960×0.jpg”,”isHappeningNowArticle”:false,”date”:{“monthDayYear”:”Feb 23, 2022″,”hourMinute”:”07:15″,”amPm”:”am”,”isEDT”:false},”uri”:”https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2022/02/23/understanding-operator-assist-technologies-for-both-operators-and-operations/”}},”id”:”dnm0eacahd0g00″},{“textContent”:” Feb 23, 2022,07:15am EST Three Hiring Changes To Help Your Organization Stay Competitive During […]

Innovate Through The Foodservice Worker Shortage

November 24, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Patrick Nycz is President of NewPoint, a full-service food and beverage marketing agency, and author of Moving Your Brand Up the Food Chain. getty As a food industry strategic marketing professional, I spend a great deal of my time speaking with foodservice, catering and hospitality food and equipment suppliers. They tell me that the foodservice worker […]

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