Partner and Brand Strategy Leader at Historic, co-author of “Culture Built My Brand.” getty The demand for healthy organizational culture is more than a post-pandemic trend. As millennials rise into positions of power and authority, there’s also been a positive, growing focus and priority on the cultural health of the organizations those millennial leaders choose […]

Partner and Brand Strategy Leader at Historic, co-author of “Culture Built My Brand”. getty When it comes to transition, it’s a matter of when, not if. So, how can leaders bring their organizations through change and come out the other side with a stronger brand? It comes down to clarity, communication and, of course, culture—the […]

Partner and Brand Strategy Leader at Historic, co-author of “Culture Built My Brand”. getty How can you position your brand to attract more customers and stay ahead of the competition? By tapping into one of the most powerful forces behind your brand’s success or failure: company culture. By cultivating a company culture that guides your […]