In The Agency World, RFPs Are Ripe For Disruption
President, MikeWorldWide. Passionate about boosting brand voices globally for over two decades. getty When I’m working with my team to develop a creative, knock-it-out-of-the-park idea, what’s the first thing we do? Challenge conventional wisdom. In our business, we do this every day. But one aspect of the agency business remains stubbornly static: the request for […]