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A Letter To CEOs: Automation Is The Future Of Entertainment Advertising

October 20, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Ricky Ray Butler is CEO of BEN, an entertainment AI company that places brands into influencer, streaming, TV, music and film content. getty Today’s brands can leverage influencer armies to activate marketing campaigns of all sizes — whether it’s a targeted push with a few local creators or a multi-million-dollar activation with hundreds of creators internationally. […]

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Posted by Lee-Ann Johnstone

5 Key Ways To Improve Your Affiliate Marketing Program And Drive More Sales

October 14, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO of AffiliateINSIDER, an award-winning Affiliate Marketing Agency helping brands launch and grow successful affiliate marketing programs. Getty According to a study conducted by Forrester, more than 80% of the advertisers surveyed use affiliate programs to expand their sales and customer reach. Here are five key ways to improve your affiliate marketing program for increased affiliate engagement, […]

Posted by Sam Yadegar

6 Expert Communication Tips For All-Remote Teams

October 7, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Co-Founder & CEO at HawkSEM, helping brands “crush it” through ROI-focused, results-driven digital marketing programs for over 12 years. getty As the pandemic persists to varying degrees across the globe, more and more companies are embracing a new kind of workplace. Namely, they’re either pivoting to a hybrid model (wherein employees work in the office part-time […]

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Posted by Expert Panel®

17 Unique Ways For Brands To Leverage TikTok This Holiday Season

September 9, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Brands are always looking to leverage the “latest thing” in terms of social media trends to help amplify their marketing and advertising, and this holiday season, the latest and greatest thing is TikTok. While many brands have begun to consider ways to make the most of their presence on the video-sharing platform, it’s still such […]

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Posted by Expert Panel®

How Brands Can Partner Up To Gain More Customers This Holiday Season

September 7, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

When two or more brands partner up in a special collaboration, the results can help them boost awareness of their products or services in new markets and potentially gain new customers. In the upcoming holiday season, brands that combine their marketing efforts can get their offerings in front of more consumers, capture the attention of […]

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Posted by Sean DallasKidd

3 Steps Companies Need To Take In The Fight For Cultural Relevance

August 20, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Partner & CCO at Demonstrate. getty Let’s face it, the jig is up for brands that are unwilling to take a stand and take action to address the perfect storm that we find ourselves in. I have often found myself in various executive meetings listening to very smart people quoting Simon Sinek and his now-iconic TED […]

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Posted by Sam Yadegar

7 Mistakes To Avoid On Your Brand’s Social Media Channels

August 3, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Co-Founder & CEO at HawkSEM, helping brands “crush it” through ROI-focused, results-driven digital marketing programs for over 12 years. getty Approximately 70% of Americans regularly use social media, according to the Pew Research Center. So, when it comes to your company’s audience, it stands to reason that they’re likely on at least one social media platform, […]

Posted by Elizabeth Baskin

Five Ways To Compete In The Talent War

July 29, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO and Executive Creative Director at Tribe, Inc., working with national and global brands to build employee engagement. Getty How do you help your company win the fight to attract the best talent? It’s a tough market right now, with engineers and programmers having their pick of jobs, a surprising number of employees declining to return […]

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Posted by Ricky Ray Butler

The Entertainment Industry Must Lead The Green AI Revolution

July 28, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Ricky Ray Butler is CEO of BEN, an entertainment AI company that places brands into influencer, streaming, TV, music and film content. getty As everything in our lives — including entertainment — turns digital, we’re starting to recognize the negative impact that digital consumption and technology have on the environment. For instance, Carbon Trust recently reported […]

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Posted by Christophe Caïs

Luxury Brands And Social Media: When Less Is More

July 15, 2021Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder & CEO at Customer Experience Group, a customer experience agency for premium and luxury brands. getty One of our clients, luxury fashion brand Bottega Veneta, welcomed in the new year with a power move, and it might just be alluding to more than a social media #detox. The fashion industry — particularly the catwalk shows […]

7 Mistakes To Avoid On Your Brand’s Social Media Channels

Luxury Brands And Social Media: When Less Is More

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