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TunedUp Media is a full service digital marketing and website branding agency focused on providing creative digital marketing solutions, delivering results for our clients while supporting causes driving social change.

Posted by Marc Paulenich

Balancing Act: Brand Building Vs. Performance Marketing

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Marc Paulenich is President of Hart, a modern, independent marketing agency specialized in impactful creative solutions to drive results. getty To say the pandemic has made a fundamental impact on the advertising and marketing industry and the brands we support is an understatement. In fact, key trends that felt years down the road have been accelerated […]

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Posted by David Farinella

Fly Your Brand Flag: The Importance Of Authentic Brand Activism

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

David Farinella is Principal/Creative Strategist at Farinella LLC, an independent creative communications agency based in Emeryville, CA.  getty Welcome to the era of picking sides. It doesn’t matter if you’re a regular peep walking down the street or rep a Fortune 100 corporation, it’s no longer enough to mind your own business. There are positives and […]

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Posted by Michael Kempner

As Your Workforce Returns, Mental Health Must Be A Top Priority For Your Agency

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and Chief Executive Officer of MWWPR, one of the largest independent public relations firms in the nation. getty Research shows that post-traumatic stress disorder (PTSD) is the most common mental health issue experienced by people in the aftermath of large-scale traumatic events, such as the September 11, 2001 terrorist attacks. Along with comorbid mental health […]

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Posted by Michael Kempner

How Proven Communications Strategies Can Influence Public Health

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and Chief Executive Officer of MWWPR, one of the largest independent public relations firms in the nation. getty In order to achieve herd immunity against Covid-19, public health experts suggest that 75 to 90% of the population must be vaccinated. Unfortunately, according to a December survey by Pew Research, only 60% of Americans said they […]

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Posted by Michael Kempner

Today’s Rolling Crisis Culture Requires An Integrated Approach To Crisis Communications

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and Chief Executive Officer of MWWPR, one of the largest independent public relations firms in the nation. getty Since 2017, my firm has advocated for a change in how we view and manage communications. Yesterday’s silos no longer exist. Today, the lines between consumer, business marketing communications, issues management and brand purpose are gone. All […]

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Posted by Jay Dettling

Four Ways We Have Changed As Marketers In 2020

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Jay Dettling is CEO of Ansira, an independent, global marketing technology and services firm. getty Experience is everything, and as marketers, we want to create memorable experiences for our clients and their customers across all touch points. So, when life shifted overnight to an unrecognizable state due to the pandemic, we also had to make the […]

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Posted by Michael Kempner

Why The Social CEO Is Essential To Every Company’s Survival

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and Chief Executive Officer of MWWPR, one of the largest independent public relations firms in the nation. getty A New York Times analysis of American internet usage during the Covid-19 pandemic shows a dramatic increase in social media consumption – exceeding even the increase in entertainment streaming via platforms like Netflix and YouTube. It’s clear […]

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