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TunedUp Media is a full service digital marketing and website branding agency focused on providing creative digital marketing solutions, delivering results for our clients while supporting causes driving social change.

Posted by Tom Spitale

Don’t Cannibalize Yourself When Competing On B2B Platforms

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Former GE and Walmart marketer, Caltech Exec Ed Leader, Impact Partner and creator of “thinking tools” that demystify marketing strategy getty The membership retailer Costco convinces many suppliers — makers of the top brands in the world — to compete against themselves. Some agree to create an as-good or better version of their own product to be […]

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Posted by Steven Widen

Four Lead Generation Tactics For Your Website

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Partner and President at E-Cubed Media Synthesis Inc. getty Website lead generation starts with the homepage. After all, your homepage is probably your most visited page. A headline with a strong call to action (CTA) at the very top of the page is a good place to start. Now, “strong” doesn’t necessarily mean you have to write […]

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Posted by Steven Widen

Best Practices For Prototyping

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Partner and President at E-Cubed Media Synthesis Inc. getty Design is an iterative process. The more quickly you can test ideas and make improvements, the faster you reach the finished product. That’s where prototyping comes in. It is an iterative process of testing ideas collaboratively until you reach the desired outcome. Each iterative loop increases the fidelity […]

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Posted by Steven Widen

The Role Of Emotions In UX/UI: Understanding Emotional Design

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Partner and President at E-Cubed Media Synthesis Inc. getty Humans are rational beings. But we are also driven by emotions. How many times have you picked up a bag of chips or a chocolate bar at the convenience store just because they looked appealing? It is not just physical products that can make us feel a certain […]

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