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Posted by Anthony Will

Five Reputation Resolutions For Managing Your Google Search Results

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Anthony is CEO of Reputation Resolutions, a company that helps businesses and individuals repair, protect & manage their online reputation. Getty Having an online presence that represents you and your business accurately is no longer a “nice to have” — it is an absolute necessity. Whether you like it or not, what is displayed on the […]

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Posted by Expert Panel®

12 Of The Biggest Mistakes Brands Make With Press Releases

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Press releases remain important elements of any organization’s communication strategy, and yet many companies fail to put sufficient thought, creativity and effort into writing and releasing them. Including enough compelling details to get the story across while using an engaging tone to capture the attention of media outlets and journalists is a delicate balancing act. […]

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Posted by Jeremy Holley

In 2020, Brands Proved That Crisis Can Breed Creativity

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Jeremy Holley is a Co-Founder at FlyteVu, a full-service entertainment marketing agency that connects brands to consumers.  getty When we look back on 2020, the words that come to mind are likely all synonyms of “difficult.” But some incredible moments came out of the pandemic, too. Seen through this lens, 2020 was about resiliency, creativity, and […]

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Posted by Bob McKay

3 Strategies That You Can Implement For Multi-Location Franchise Marketing

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

President and Owner at McKay Advertising + Activation, Florida’s First Digital Media Agency getty Multi-location and franchise marketing seems like a daunting task. That’s why when agencies take on the challenge, it’s not uncommon that they give every location a one-size-fits-all approach. Although this might work for some franchises, many locations have varying needs, teeming with […]

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Posted by Evan Nison

Entities: How Cannabis Businesses Can Elevate Their SEO And User Experience

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Evan is the President and Founder of NisonCo Cannabis PR and SEO. He also sits on the Board of Directors of NORML and SSDP. getty SEO is set to see significant changes this year. Leading the excitement is Google’s announcement concerning the launch of its page user experience (UX) update, which is designed to amplify web […]

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Posted by Megan Devine

Why Your Brand Positioning Matters

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Chief strategist & owner of d.trio, creating emotionally relevant branding and marketing that drives engagement and sales. Getty Things have changed for everyone over the past 15 months. For my business, Covid was the second wave of major shifts that came over a two-year period. All this change left me reexamining many things, including our identity. […]

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Posted by Andrea Palmer

How Pharmaceutical Advertisers Can Win Beyond Linear TV Ads

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Andrea Palmer, President, Publicis Health Media. getty Upfronts are a rite of spring, when advertisers and media companies meet to orchestrate ad buys for the coming year. It’s a system that allocates available ad space alongside popular content to the industries with the most negotiating strength and ability to lock in ad buys early. This decides […]

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Posted by Mirella Vitale

Using Event-Based Marketing To Bring New Life To An Old City

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Mirella Vitale, SVP Marketing, Communications & Public Affairs at ROCKWOOL Group, has 15+ years as an influential global B2B branding leader. getty Reinvention is never easy—whether an aging toy brand, a global DVD rental business, or a city that has fallen on hard times. But with proper product development, solid marketing, and the right amount of […]

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Posted by Drew Gerber

Marketing Your Book: 4 Essential Questions For Authors

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO of Wasabi Publicity, Inc., out to change the world through conversations. getty Many of us dream of becoming authors, but when our fantasies turn into reality, we may get stuck. How will we find and reach our audiences so that people discover and buy our books? Even if you’ve only started daydreaming about your book, […]

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Posted by Christophe Caïs

Luxury Brands And Social Media: When Less Is More

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder & CEO at Customer Experience Group, a customer experience agency for premium and luxury brands. getty One of our clients, luxury fashion brand Bottega Veneta, welcomed in the new year with a power move, and it might just be alluding to more than a social media #detox. The fashion industry — particularly the catwalk shows […]

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