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Posted by Mario Carrasco

Inclusive Market Research Yields Customer-Centric Product And Service Design

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Co-Founder & Principal of ThinkNow, a technology driven cultural insights agency. getty Social media has proven time and again the need for brands to be inclusive. Last year, with less in-person shopping due to the pandemic, e-commerce soared. E-commerce sales made up 18% of all global retail sales in 2020, and they’re expected to reach 21.8% […]

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Posted by Expert Panel®

13 Critical Things To Do Before Sending Any Marketing Email

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Thanks to limitations posed by the Covid-19 outbreak, marketers weren’t able to have in-person meetings, host special events or execute real-time, live activations last year, which is one reason why consumers consistently found their inboxes flooded with brands reaching out to them digitally. While the worst of the pandemic may be behind us, email marketing […]

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Posted by Greg Kihlstrom

Your Company’s Biggest Investment In Customer Experience Is Your People

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Greg Kihlström advises on Customer Experience and Digital Transformation, hosts The Agile World Podcast and is a best-selling author. getty Any leader knows that labor costs, including payroll and contractors, can be the largest expense a company has — as much (or sometimes more) as 70% of a company’s budget. Not only is this important from […]

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Posted by Brett Hyman

A New Era For Live Events: Bringing Brand Experiences To A Post-Covid World

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder & President of NVE Experience Agency, a world-class brand experience and event production agency. getty As the world slowly opens up, it’s been said that we are entering the 21st Century’s very own Roaring ’20s. It’s an exciting idea, but what exactly does that mean? I’d define the Roaring ’20s as the pent-up demand of […]

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Posted by Tarek Mohajer

How To Get Your SEO Rankings To Bounce Back In 2021

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of GrowME Marketing, a full-service digital marketing and SEO company serving clients across the country. getty As we approach the final quarter of another surprising year impacted by Covid-19, economic ups and downs, and political polarization, it’s time to address what happened in the world of SEO.  Businesses and bloggers love to speculate at […]

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Posted by Expert Panel®

15 Innovative Ways To Use Visual Storytelling Introduce A New Product Or Service

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

While potential customers may eventually want to know about the ins and outs of a new product or service, focusing too much on specific features is not necessarily the best storytelling practice when it comes to introducing people to it. To reach a wider audience about a new offering, tying eye-catching visuals into a narrative […]

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Posted by Dave Oury

Five Steps To Hosting An Unforgettable Virtual Event

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Dave Oury is the president and managing partner of Medical Leverage, a healthcare communications company. getty Conference season is almost here, and with Covid-19 hanging on like a Honda Civic, that means virtual events. If you’ve yet to host a large virtual event such as a conference, the thought of taking everything you usually do in […]

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Posted by Expert Panel®

How To Get More Of The ‘Right’ Contacts On An Email Marketing List

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Building a contact list is a key step companies must take before they can launch email marketing campaigns that help them reach and connect with their target audience and convert prospects into customers. To create an effective list, marketers must first convince consumers to join it and then retain their attention by consistently sending engaging […]

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Posted by Jeff Bradford

How To Change Your Company’s Name

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

President of the Bradford Dalton Group, Jeff is a former journalist with 30+ years of experience as a public relations professional. getty On March 1, 2020, exactly 20 years after the day it was founded, my PR firm, the Bradford Group, merged with the 30-year-old Dalton Agency, becoming the Nashville office of a 3-city agency with […]

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Posted by Antoine Forest

Why Brands Must Focus On TikTok Now (And How)

Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Co-Founder and CEO of Stargazer. Stargazer is a full-service influencer marketing agency powered by technology. getty If you thought there were no doubts about who the behemoths of video content were, pouring all your advertising dollars into Facebook and striking deals with content creators on Instagram, there’s something you should know: TikTok is on the rise, […]

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