Considering Niching Your Business? Weigh These Pros And Cons
Founder/CEO of Rankings.io, an SEO agency that helps elite personal injury law firms dominate first page rankings. getty In his book, Range: Why Generalists Triumph in a Specialized World, David Epstein dives into the advantages of being a generalist before picking a specialty, using tennis champion Roger Federer as an example. Federer played many sports growing […]