Micro-Influencers Have A Story To Tell — Can They Help You Tell Yours?
President at Paulsen, a marketing agency that moves rural America. getty In an increasingly noisy media landscape, more and more brands are turning to micro-influencers to tell their story directly to current and prospective customers. These product endorsements can help a brand reach its target audience organically, bypassing paid social advertising. And equally as important, micro-influencers […]