Oganes Vagramovich Barsegyan, Founder and CEO of Digital Beverly Marketing Solutions, based in Los Angeles, CA.
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The spread of Covid-19 has transformed the way we pay our bills, perform banking transactions and shop for necessities. It’s changed the layout of our digital landscape then, and it continues to shake up the conventional pillars of user interface design and technology.
This year, user interface design, the modern-day equivalent of in-store visual merchandising, has become more important than ever as we transact and do business more often online. The world is moving at a breakneck speed. It’s difficult to keep up with all of the rapidly changing trends that are coming out every single day, but I am here to help. Let me tell you about five UI/UX design trends that are making waves this year.
Glassmorphism
UI/UX is moving toward simplicity and minimalism, so websites should avoid including any unnecessary information or low-resolution photos to keep visitors engaged longer.
Glassmorphism is a new trend that I think will stay on top for quite some time. Glassmorphing is that “airy” feeling you see with objects floating within space. For example, the Apple Card design is built on the glassmorphism concept. It’s a transparent card visually floating in space and slowly changes pastel colors.
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Moreover, frosted backgrounds provide a stylish background blur without taking all the attention. Blue grabs more attention than any other color, so try adding it into designs.
Glassmorphism is a great solution for brands that stand for minimalist design and want to follow the latest trends.
Big, “Loud” Typography
There are many examples of typography playing a big role in the design of an object. In some cases, it is literally all that matters to those with no other creative input — and frequently, this proves successful for designers who take risks. The typeface chosen can sometimes be quite outrageous or out-of-the-box but prove just as aesthetically pleasing as something more traditional might have been.
Big, loud typography can be just what you need to get your visitors’ attention. It doesn’t shout at them like a yell or an alarm would — it simply says “look over here” with a more subtle tone than those two other things. Also, you can combine different fonts in the same title to make it look more authentic and accentuate a primary word.
Abstract Geometry
Abstract art with lines, shapes and angles has always been a popular style. But now it’s even more special thanks to its free-flowing counterpart expressed through colors and nonlinear combinations of elements.
A number of businesses favor abstract and geometric art designs because it’s refreshing and eye-catching — simple yet intricately designed. Abstract and geometric art design takes one-dimensional drawings and enhances them with colors to create an expressive look without distracting users. The juxtaposition of fun and business is reflected in a creative and engaging way in this design trend.
For example, try to change the standard boring map on the Contact Us page with the abstract geometry map and visitors will remember your location for sure.
3D Imagery
3D imagery is still trendy — especially when it’s getting easier and faster for UI designers to create something 3D. This year, one of my favorite 3D trends has been seeing real-life humans illustrated into artistic, cartoon counterparts. It creates an aesthetically pleasing design break from the photorealistic images we see every day on our screens. Our company often adds 3D elements to 2D photos to create depth that brings out more details than flat photographs.
Voice User Interface (VUI)
Technology is flourishing and changing the world. Voice user interfaces are taking over, creating a new way to interact with our phones through voice commands. It is essential to understand some of the aspects that are driving the rapid adoption of this new trend:
• Speaking is natural, and typing is invented.
• Technology diffusion is unstoppable (whether you want to open your garage door, make an appointment, order food delivery or even start your car, everything is possible with your voice).
• It’s more practical for people with disabilities. People with visual impairments can use their devices and applications using voice and not have to worry as much about using visual user interfaces.
Design is a big part of the user experience. Today’s user interface designs have a tremendous sensory impact, giving users a more convenient and enjoyable experience. These modern user interface trends prove that art, design and technology can work together to form something exciting like the apps and programs we enjoy today.
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Author: Oganes Vagramovich Barsegyan, Forbes Councils Member
