Technology | Page 309 of 455

Posted by Etienne Merineau

The Rise Of Contactless Commerce

July 30, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Co-Founder of Heyday AI, a conversational commerce platform for retailers. Forbes 30 Under 30 in 2018. getty The retail world had its fair share of struggles before the coronavirus crisis. Headlines announcing store closures from retail titans became almost routine for business publications. Already under immense pressure, it seemed like retailers didn’t need yet another disruption. And […]

Posted by Rebecca Brooks

High Anxiety: How Fear And Optimism Shape Consumer Shopping Behavior

July 30, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder and CEO of market research consultancy, Alter Agents; believer that powerful insights can change businesses. getty The way we have been buying things and interacting in the marketplace over the past few months seems almost surreal. A trip to the grocery store requires loading up on supplies like masks, gloves, sanitizer and wipes — that […]

Posted by Fran Biderman-Gross

How To Truly Connect With Clients And Customers

July 29, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder & CEO at Advantages, a purpose-based marketing and branding agency, I guide others so their potential can be revealed. getty These days, everyone seeks purpose in some form or another. People want fulfillment in their lives, and your clients or customers are no different. When you provide people with that sense of meaning, there’s […]

Posted by Rocco Baldassarre

Choosing The Right Budget For Your Google Ads Campaign

July 29, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

CEO and Founder of Zebra Advertisement. getty You’re ready to start advertising your product or service. You know your target audience, and you have your ads created. Your next step is choosing the right budget for your campaign. Choosing the right budget can be either a difficult task or an easy one based on your industry. […]

Posted by Stefano Mongardi

Three Ways To Boost Your E-Commerce Sales In 2020

July 28, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Founder of TheWebMate, shaping marketing strategies in a digital world. getty E-commerce is booming, especially during the past months. But is your business optimized for success? Because of the pandemic and stricter retail rules in place, brands are accelerating their “digitalization” process and exploring new sales channels. E-commerce looks easy, but it’s not. Many companies think […]

Posted by Carey Kirkpatrick

How To Talk About Sensitive Subjects At Work

July 28, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Carey Kirkpatrick is CEO & Founder of CKP, a Texas-based agency serving clients through an integrated communications approach. Getty The consumer is critical to the success of every business. What they think about you can make or break your operations. So it’s no surprise that when most people think about integrated marketing and brand reputation, external communications is […]

Posted by Dave Wendland

Moving Beyond Product Features And Benefits In Brand Messaging

July 27, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Vice President, Strategic Relations at Hamacher Resource Group, Inc., passionate about optimizing results across the retail supply chain. getty We’ve all heard late-night advertisements touting amazing product features: “It slices! It dices! But wait — there’s more!” For those of us old enough to remember these immortal words of Ronald M. Popeil, who started pitching products […]

Posted by Rebecca Kowalewicz

Creating A Strong Logo

July 27, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Vice President, Digital at Clearbridge Branding Agency, overseeing clients’ digital and social media efforts. getty Creating a strong logo is one of the most important investments a company can make. Not only does it foster a strong first impression of your company, but it can separate your company from the competition and grab consumer attention in a […]

Posted by Expert Panel®

12 Intelligent Strategies For Driving Repeat Traffic To A Blog

July 24, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Blogs have become a crucial element in many businesses’ content marketing strategies. They serve as a cost-effective method of sharing news, opinions, and information regarding the industry and the product. However, despite their usefulness, some blogs just don’t see the kind of repeat visitors they’d like to see. Repeat traffic means that the blog is […]

Posted by Anna Crowe

Three Key Elements Of An Effective Crisis Communications Plan

July 24, 2020Content Marketing, eCommerce Marketing, Local SEO, PPC Management, SEO, Social Media Marketing, Technology, Web Design 0

Anna Crowe is Founder and CEO of Crowe PR, a national PR agency, as well as an Amazon best-selling author, speaker and marketing professor. getty As a business owner or agency professional, you’re likely familiar with the concept and importance of a strategic crisis communications plan. It’s designed to provide structure and guidance if (and when) […]

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